AIR to Launch Website and App for Baluchis

All India Radio (AIR) is planning to launch a website and mobile app for its Baluchi service to reach people who speak this language across the globe.

The All India Radio has been airing hour-long Baluchi programme everyday, which also includes news as well. This service was started in 1974 and reaches those who speak the language in Pakistan as well.

The External Services Division (ESD) of All India Radio, presently broadcasts daily in 57 radio transmissions covering over 108 countries in 27 languages. Out of these, 15 are foreign including Baluchi language.

Background:

The move to start an AIR web service comes in the backdrop of Prime Minister Narendra Modi’s Independence Day speech in which he had brought up the issue of Pakistani atrocities on people of Baluchistan and PoK.

It was for the first time the disturbed areas in the control of Pakistan were mentioned by any Prime Minister during his Independence speech.