Union Minister for Minority Affairs Mukhtar Abbas Naqvi launched the “Jiyo Parsi Publicity Phase-2” at Mumbai.
“Jiyo Parsi Publicity Phase-1” was initiated in 2013 for containing the declining trend of population of the Parsi community and reverse it to bring their population above the threshold level.
The main objective of the “Jiyo Parsi” scheme is to reverse the declining trend of Parsi population by adopting a scientific protocol and structured interventions, stabilize their population and increase the population of Parsis in India.
Ministry of Minority Affairs’ scheme has two components: Medical Assistance and Advocacy/Counselling. The scheme has been successful. 101 babies have been born in Parsi community through “Jiyo Parsi” scheme.
Parzor Foundation was an important link between the Parsi community and the government in success of “Jiyo Parsi” scheme. And the Tata Institute of Social Sciences (TISS), Mumbai; the Bombay Parsi Punchayet (BPP) and Federation of Zoroastrian Anjumans of India have also played a key role in this regard.
These organisations have been publicising the scheme through outreach programmes like seminars, workshops, publicity, brochures, Parsi journals and other advocacy programmes and awareness campaign.