UN ‘Orange the World’ Campaign

The United Nations Secretary-General’s Campaign UNiTE to End Violence against Women has proclaimed the 25th of each and every month as “Orange Day,” a day to raise awareness of and take action to end violence against women and girls.

As the bright and optimistic colour for the UNiTE Campaign, orange represents a future free from violence against women and girls.

Orange Day calls upon activists, governments, and UN partners to mobilise people and highlight issues relevant to preventing and ending violence against women and girls, not only once a year on the International Day for the Elimination of Violence against Women on 25 November, but every month.

In 2016, a new global development agenda was adopted and ratified by every UN Member State. Through its 17 goals and 169 targets, the 2030 Agenda for Sustainable Development, an agenda for global action for the next 15 years, addresses the three dimensions of sustainable development: economic, social, and environmental.

The Agenda recognises gender equality and the empowerment of women as a key priority and pledges that “no one will be left behind.”

Goal 5 of the agenda aims to “Achieve gender equality and empower all women and girls” and includes specific targets to eliminate all forms of violence against women and girls. All goals are integrated and indivisible, therefore their achievement is also fully dependent on ensuring parallel and interconnected implementation to prevent and eliminate violence against women and girls.