Zee Launches 2 Channels for Africa

IAS Prelims 2023

Zee Entertainment Enterprises Ltd has launched the two new channels, Zee Bollymovies and Zee Bollynova for Africa.

Zee Bollymovies aims to become the number one destination for Bollywood on the continent, bringing the latest and best Bollywood entertainment to Africa.

The other new addition to the Zee stable, Zee Bollynova, promises to create ‘Memorable Moments’ with its offering of a fusion of general entertainment programming, showcasing the best telenovelas and food shows.

Zee Africa had earlier launched Zee World in February 2015, followed by Zee Magic in October 2015.